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Aurelia Flores
I'm always interested in your comments and feedback. Feel free to post comments on the site or email me directly at aurelia@powerful latinas.com.

You are Your Own "Power Broker"

As I've been going around the country and asking women to finish the phrase, "I am a Powerful Latina because..." I have gotten some amazing answers!

Latinas have spoken about their personal histories (as an immigrant, for example), the histories of their families (often referencing mothers and grandmothers), and the histories of their communities (sometimes their communities of national origin, and sometimes the local community where they live, work and may have grown up).

Latinas have also spoken about their professions -- how they help others to accomplish their goals, how they support an organization or a community, and how much they've accomplished.  Latinas have spoken about the work they do and how much there still is to do!

Latinas have spoken about their roles -- as a daughter, wife, mother, sister and friend.  Latinas have spoken about their strengths, their skills and their gifts.  And these are just a few of the responses!

We all gather our power from different places.  Each of us have our cores of power from which we draw, and this power allows us to do what we need to do in our lives.

Sometimes this well of power may seem nearly dry.  Other times we leverage our power base and feel like we can take on the world!

Our power can be ignited by anger or fueled by love.  Note, however, that fleeting emotions cannot sustain power over the long haul.

Powerful Latinas are often moved by a larger mission -- being part of something that contributes to the greater good of the community as a whole.  And this mission often helps many, many people -- not just Latinas and not just women.

 

 

The important thing is to tap into this power, to acknowledge and honor it, and then to utilize that power to keep you going.

Whether you realize it in each moment or not, YOU are a Powerful Latina, and those sources of power help you to build the kind of culture you want to see going forward.  We often think of culture as "out there" instead of "in here"  -- inside each one of us.

When I interviewed Maria Hinojosa (Senior Correspondent for the acclaimed series NOW on PBS, and anchor and managing editor of NPR's Latino USA), she reminded us that you have to be responsible for pumping yourself up.  Although you may get this in part from others, Maria shared that at the end of the day, you need to be able to do this for yourself.  Women all over the world do this, even in precarious and powerless positions.  Figure out what message you need to tell yourself (to pump yourself up).  It's hard for all of us...

Latinas may shy away from acknowledging, and holding out their power.  I would encourage you to embrace and recognize that you are truly powerful.  This power is not about holding it over another person, nor thinking of yourself as "better than" -- rather, this is about using the tools at your disposal.

Think about what makes you a Powerful Latina, and be ready to answer the question on video when I see you!  :)  In this way we can encourage and support each other in celebrating our power and how we best want to use it.Biz Woman

Why Share/Discuss Latino Statistics?

Right now I'm reading the book Blink by Malcolm Gladwell.  The author talks about how we "know" things intuitively  many times without consciously knowing we do.  This is what happens when you have an "intuition" about something, like someone immediately, or have misgivings about a business deal, even when you can't explain it to yourself.  There is a lot of benefit to this kind of "knowing" and we need to learn to trust ourselves in certain situations.

The issue comes, however, when we mis-perceive, often because of unspoken misperceptions (including stereotypes), that enter our consciousness, while we are not even aware of them.  They've done studies that people (including women and people of color) have unspoken and unconscious preferences for white folks and men.  There are ways we can undo this damage (in spite of the messages we receive in the mainstream culture), but we have to do work to be able to undo the damage.

One of the things we can do is educate ourselves about what is really going on, and then share and keep exposing ourselves to these messages that, for example, Latinas have made great progress.  Latinos are hard-working, move up into the middle class, have educational attainment better than we've been told, strong family structures, etc.

In each of the upcoming newsletters, I'll be sharing with you lots of Latino statistics -- some surprising perhaps, and some maybe more anticipated.  I hope you'll take time to familiarize yourself with this information and realize it's important for ALL our growth and change to keep exposing ourselves to the positive messages (like the bios of the women who've been interviewed) and share this with others.

 

Sex and the City 2 Opens This Week!

If you are in the San Diego area, make sure to get your ticket online today for the National Latina Business Women's Association's Martini Mixer & Exclusive Screening Sex & The City - 2.

The event is THIS Thursday, May 27th from 5:30 - 7:30 p.m. for the mixer, with the screening of the movie starting at 8 p.m.

Learn more and buy your ticket in advance at www.nlbwa-sd.com (this event will sell out!).

Great Women- Signature Drinks, Memorable Conversation, Delectable Appetizers, Raffles & the FILM!

Donate a gently used pair of shoes or handbag to Dress for Success (collection boxes at event) & you will receive a special "swag" bag!

 

 

No Newsletter Friday or Monday

As many folks are going out of town and celebrating for the Memorial Day weekend, there will be no newsletter this upcoming Friday (May 28) nor the following Monday (May 31).

Look for the next newsletter on Tuesday, June 1st that will cover our theme for the month of June!

Hope you get to enjoy the long weekend with family and friends.  :)